[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.bufaci.cz\/pravda-o-slevach\/#Article","mainEntityOfPage":"https:\/\/www.bufaci.cz\/pravda-o-slevach\/","headline":"Pravda o slev\u00e1ch","name":"Pravda o slev\u00e1ch","description":"Kdo by necht\u011bl nakoupit d\u00e1rky za polovinu, je\u0161t\u011b k tomu p\u0159\u00edmo p\u0159ed V\u00e1noci. Nejen na Black Friday, ale i b\u011bhem dal\u0161\u00edch sez\u00f3nn\u00edch v\u00fdprodej\u016f, nastane davov\u00e9 \u0161\u00edlenstv\u00ed. Ot\u00e1zkou ale z\u016fst\u00e1v\u00e1, zda to nen\u00ed jen le\u017e. Mnoho zn\u00e1m\u00fdch obchod\u016f slevu po\u010d\u00edt\u00e1 trochu jinak, ne\u017e tvrd\u00ed. Procenta toti\u017e nejsou v\u017edy po\u010d\u00edt\u00e1ny z p\u016fvodn\u00ed, ale z nejvy\u0161\u0161\u00ed historick\u00e9 ceny....<p class=\"more-link-wrap\"><a href=\"https:\/\/www.bufaci.cz\/pravda-o-slevach\/\" class=\"more-link\">Read More<span class=\"screen-reader-text\"> &ldquo;Pravda o slev\u00e1ch&rdquo;<\/span> &raquo;<\/a><\/p>","datePublished":"2019-12-07","dateModified":"2023-04-25","author":{"@type":"Person","@id":"https:\/\/www.bufaci.cz\/author\/#Person","name":"","url":"https:\/\/www.bufaci.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/c0c0e488d5f88ebdb5e32a558e21f6df03f38644814b5677bcd67e16813bee55?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c0c0e488d5f88ebdb5e32a558e21f6df03f38644814b5677bcd67e16813bee55?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"bufaci.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.bufaci.cz\/wp-content\/uploads\/img_a363909_w4362_t1576600214.jpg","url":"https:\/\/www.bufaci.cz\/wp-content\/uploads\/img_a363909_w4362_t1576600214.jpg","height":0,"width":0},"url":"https:\/\/www.bufaci.cz\/pravda-o-slevach\/","about":["Ekonomika"],"wordCount":403,"articleBody":"Kdo by necht\u011bl nakoupit d\u00e1rky za polovinu, je\u0161t\u011b k tomu p\u0159\u00edmo p\u0159ed V\u00e1noci. Nejen na Black Friday, ale i b\u011bhem dal\u0161\u00edch sez\u00f3nn\u00edch v\u00fdprodej\u016f, nastane davov\u00e9 \u0161\u00edlenstv\u00ed. Ot\u00e1zkou ale z\u016fst\u00e1v\u00e1, zda to nen\u00ed jen le\u017e. Mnoho zn\u00e1m\u00fdch obchod\u016f slevu po\u010d\u00edt\u00e1 trochu jinak, ne\u017e tvrd\u00ed. Procenta toti\u017e nejsou v\u017edy po\u010d\u00edt\u00e1ny z p\u016fvodn\u00ed, ale z nejvy\u0161\u0161\u00ed historick\u00e9 ceny. Ve v\u00fdsledku se tedy sleva nebl\u00ed\u017e\u00ed sv\u00e9 uveden\u00e9 podob\u011b. D\u016fle\u017eit\u00fdm krokem pro n\u00e1kup, kter\u00fd se opravdu vyplat\u00ed, je kontrola cen. Prohl\u00e9dn\u011bte si na internetu, kolik co stoj\u00ed v r\u016fzn\u00fdch prodejn\u00e1ch. Mo\u017en\u00e1 budete p\u0159ekvapeni, jak moc p\u0159edra\u017een\u00ed ur\u010dit\u00ed prodejci jsou.\u00a0Existuje psychologick\u00fd term\u00edn ozna\u010duj\u00edc\u00ed, jak se obchodn\u00edci sna\u017e\u00ed ovlivnit z\u00e1kazn\u00edky k mnohon\u00e1sobn\u011b v\u011bt\u0161\u00ed koupi. Zm\u00edn\u011bn\u00fd fenom\u00e9n se naz\u00fdv\u00e1 \u201cThe Target Effect\u201d. Jev\u00ed se to velmi p\u0159\u00edzniv\u011b, kdy\u017e V\u00e1m e-shop poskytne dopravu zdarma, pod podm\u00ednkou n\u00e1kupu nad jimi zvolenou \u010d\u00e1stku. Vede to k tomu, \u017ee si nekoup\u00edte jednu v\u011bc, pro kterou jste p\u0159i\u0161li, ale skon\u010d\u00edte s mnohem v\u00edce polo\u017ekami, jen pro napln\u011bn\u00ed uveden\u00e9 podm\u00ednky. S podobn\u00fdm trikem se m\u016f\u017eete setkat v kamenn\u00fdch obchodech. P\u016fvodn\u011b m\u00ed\u0159\u00edte pro ur\u010dit\u00fd v\u00fdrobek, ne\u017e ale projdete cel\u00fd obchod, m\u00e1te v ko\u0161\u00edku deset dal\u0161\u00edch. Sta\u010dilo ud\u011blat reklamu na jednu v\u011bc a ty dal\u0161\u00ed jen nen\u00e1padn\u011b vystavit.\u00a0Nejv\u011bt\u0161\u00ed slevy prob\u00edhaj\u00ed ve slavn\u00fdch obchodn\u00edch \u0159et\u011bzc\u00edch, kter\u00e9 vyr\u00e1b\u011bj\u00ed zbo\u017e\u00ed po tis\u00edci kusech. V\u00fdroba neprob\u00edh\u00e1 v\u017edy zrovna eticky. Tak\u017ee p\u0159esto\u017ee zlev\u0148uj\u00ed, st\u00e1le na tom vyd\u011bl\u00e1vaj\u00ed. Tyto firmy se v\u011bnuj\u00ed v\u00edce kvantit\u011b, vyvol\u00e1vaj\u00ed v \u010dlov\u011bku pocit, \u017ee pot\u0159ebuje v\u00edc. Proto se vyplat\u00ed rozmyslet si, co opravdu pot\u0159ebujete. Nenechte se zmanipulovat t\u00edm, \u017ee nikdy jindy u\u017e n\u011bco tak levn\u011b nese\u017eenete.\u00a0M\u016f\u017ee se lehce st\u00e1t, \u017ee pod tlakem slev skon\u010d\u00edte s des\u00edtkami polo\u017eek, kter\u00e9 nepot\u0159ebujete vy, ani va\u0161i bl\u00edzc\u00ed. Pokud se v\u0161ak nenech\u00e1te zm\u00e1st klamn\u00fdmi propagacemi, m\u016f\u017eete opravdu po\u0159\u00eddit kvalitn\u00ed d\u00e1rky za super cenu.\u00a0                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Pravda o slev\u00e1ch","item":"https:\/\/www.bufaci.cz\/pravda-o-slevach\/#breadcrumbitem"}]}]